...the client wanted "premier" because it would allow the table column to be smaller, giving the title column more room. Except the word is question refers to the "premiere date" of television shows.
It could be intentional. My dad, a bookbinder, had a large job once from GM. I don't know the exact title they wanted him to print on the cover, but it had the word "employe". Naturally, instead of calling to confirm that "employe" is what they wanted, he did what any reasonable person would do, and he "fixed" their typo for them, only to find out that they had written exactly what they wanted, and he had to redo the whole job. Cost him a lot of money and time. Apparently, employee is one of the words that appears most frequently in their internal records, and they found that since it's a longish word they could shave pennies by not making their secretaries or scribe companies type the whole thing. Thus, "employe" entered the official GM lexicon. I would have to assume they don't use it anymore, considering that nobody does printing anymore with any volume like they did in the '80s and '90s. But still, it remains a lesson in the adage that the customer is always right, and even when it seems painfully obvious that they're wrong, you better double check.