Good ideas and conversation. No ads, no tracking. Login or Take a Tour!
The Chinese have a big jump on them, and because it's been a bottom-up phenomenon nobody gives a shit about branding. Either they put a big marketing push into establishing a line of oils and vaporizers (at which point every public health department in the United States vilifies them - they lost that one 10 years ago) or they make what little money they can while also protecting their margins on tobacco. The Week had a breakdown last week. Supposedly, there are 44 million daily smokers in the US - and that number is going down. There are six million vapers in the US, and that number was zero two years ago.