I’m flying to Miami atm. I have a two day stint there. Bringing on new doctors and interviewing a potential new hire. I get back Friday and then leave Sunday for NYC. In NYC I’ll be puting together a client testimonial video, having dinner with a doc/investor and interviewing a potential new hire. Forever Labs abounds. I had a call yesterday with our PR company and an exec at the largest talent agency about which celebrities to choose as “influencers.” It’s a really interesting process. I’m learning so much, it’s unbelievable. I think I’m very well suited to this type of work. I enjoy leading ththe team and I’m very excited for the growth in front of us. By this time next month we will have gone from 8 to 12 full time employees. That’s nuts. We are ahead of our goals. We set our KPI as client signups and at the end of Q1 we are currently trending at 117% to goal. Not too shabby. It’s a hard line to toggle, being friends with your team and leading them. I have pretty high expectations and an unwavering compass pointed squarely at our KPI. My family is doing well. My infant is now a baby. My 7 year old is a bonafide violinist. My 4 year old is my best friend :) My wife is being as patient with me as she can be. This is a lot for anyone to tolerate. The travel and constant work is insane. Anyways. Life is good. I miss ya Hubski.
Yo, so, you're doing a million amazing things and it's amazingly impressive to me. How do you maintain any semblance of work-life-family balance?
How do you maintain any semblance of work-life-family balance?
I don’t. Work/life balance is for people with jobs.
Not sure about a-listers. Most of them try to look young. Basically because 1) if you ask someone on the street to describe what Forever Labs is, they can't, and 2) people in general require external validation before doing something new. From what I understand, that's why everyone is crazy about influencers, macro-influencers, micro-influencers, etc. We are all trying to sell you something. Well, I am not. Aside from storing your stem cells, and the Wayfarers Roleplaying Game, and Hubski I suppose. But that's me selling my stuff. Which I think is cool. That's why I do it.why do you need influencers?
Fundamentally: Advertising with old media was understood. Advertising with new media isn't. Getting Joe Namath to sell deodorant was obvious but now nobody knows who is equivalent to Joe Namath. Thus, everyone throws money at Instagram and Zuckerberg uses it to ruin elections.