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Narcissus as Narcosis: or What's the Point of Fearing Zombies If You Are One Already?
Narcissus as Narcosis: or What's the Point of Fearing Zombies If You Are One Already?  ·  7
lil  ·  3912 days ago
mcluhangalaxy.wordpress.com  ·  #thehumancondition  ·  #thehumancondition.lil

"Now the point of the myth [of Narcissus] is the fact that men at once become fascinated by any extension of themselves in any material other than themselves....” McLuhan, Understanding Media

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ixnar  ·  3912 days ago  ·  link  ·  

Kids these days and their smartphones not talking to people. In my day things were different!

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–3
lil  ·  3912 days ago  ·  link  ·  

amazing picture -- everyone engrossed in their newspapers -- except that Kennedy was just shot. I wonder what I'd do under the circumstances -- read the paper, or talk to my neighbour. I'd probably read the paper. What would you do?

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–2
ixnar  ·  3912 days ago  ·  link  ·  

What they're reading isn't central to what I'm trying to say. Also what kleinbl00 said

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thenewgreen  ·  3912 days ago  ·  link  ·  

I would read the paper and then talk to my neighbor. However, I would be silent on the bus.

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kleinbl00  ·  3912 days ago  ·  link  ·  

I probably oughtta read me some Marshall McLuhan. I haven't. I think he's being taken out of context here, as he so often is - "Media" to McLuhan was a one-way form of communication. All of these pictures of "zombies" are engaged in two-way communication with another individual or individuals not visible to the observer.

We're seeing displacement, not dulling. It's disquieting but distinctly not what McLuhan warned of.

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–2
rezzeJ  ·  3912 days ago  ·  link  ·  

In the context of this chapter, I think McLuhan is suggesting that dulling is a result of the displacement. By not being conscientious of technology's implications, human functions that are traditionally expressed without technological augmentation become unconsciously linked to the new technology. In turn, the part of the 'real self' that corresponds to said function becomes dulled.

    All media, from the phonetic alphabet to the computer, are extensions of man that cause deep and lasting changes in him and transform his environment. Such an extension is an intensification, an amplification of an organ, sense or function, and whenever it takes place, the central nervous system appears to institute a self-protective numbing of the affected area, insulating and anesthetizing it from conscious awareness of what’s happening to it. It’s a process rather like that which occurs to the body under shock or stress conditions, or to the mind in line with the Freudian concept of repression. I call this peculiar form of self-hypnosis Narcissus narcosis, a syndrome whereby man remains as unaware of the psychic and social effects of his new technology as a fish of the water it swims in. As a result, precisely at the point where a new media-induced environment becomes all pervasive and transmogrifies our sensory balance, it also becomes invisible (source).

I think a similar sentiment is expressed well here, albeit in a different context:

    As is commonly perceived, the relationship between a human operator and a machine is such that the machine is a tool, an instrument of the composers desires. Implicit in this, and generally unquestioned until recently, is the sovereignty of the composer. What is now becoming clear is that the composer is as much a tool as the tool itself, or even a tool for the machine to manifest its desires. I do not mean this in the sense that machines are in possession of a mind capable of subtly directing human behavior, but in the sense that the attributes of the machine are just as prominent an influence in the resulting artifact as the user is; through his work, a human operator brings as much about the machine to light as he does about himself (source).
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–1
kleinbl00  ·  3912 days ago  ·  link  ·  

Okay, you clinched it. I'm a readin'.

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