"Talking about this" refers to the number of unique people creating stories about the page. This can be anything from liking or commenting on a post, to responding to an event you've made. Source: I've been an admin of a few Facebook pages now. I like that you're linking to threads posted on Hubski, I think it would be good to highlight community oriented stuff such as Hubski meet-ups on the Facebook page. I would also expand the about section to include the website and twitter pages in the "contact" section, along with including a mission and all of that fun stuff. Outside of that, maybe liking other similar pages that you think would be beneficial to the Hubski page, be it a news aggregate or what have you. This could be good because then people on Facebook can get a feel for the site that way as well, on top of visiting the site. This would also help to give them an idea as to the quality of articles that is preferred on Hubski.
Sorry about deletion, I'm on my phone and didn't do it intentionally. Thank you for the insight and the suggestions, all of them seem good to me. I'm not sure what other "pages" I would "like". I'd have to think on that. When you were an "admin" on a page, did it seem a worthwhile endeavor?
Oh yes, very much so. Though it was and still is a very different situation compared to running one for Hubski. The pages that I have been an admin of have all been music related (see: WITR Radio and currently Crooked Haze, along with a couple other pages that aren't very important). It's easier to post music related things and what concerts you are hosting, what music you're playing/enjoying as opposed to what is currently being discussed on Hubski. There is a lot less effort involved in the radio and music end of it. Why is it worthwhile? Exposure. Facebook has an insane amount of users, obviously all of whom already have accounts on that site. Some might not want to create an account on Hubski, but would still like to read the content or put in less effort to acquire it. This is where the Facebook page comes in, they can hope on Facebook, click a link and then they're at the post and can have the content immediately. They don't have to scroll through the site (which I realize is what you want them to do, keep in mind this is for a small percentage). At the same time Hubski is still getting exposure. When "Hubski" is typed into google, the Facebook page isn't within the first 10 results, which is something that you probably want. Again, it all comes down to exposure. The more active and varied the Facebook page the more likely people are to find it, like it, and share it. From there, some of those people will join Hubski. Don't know how I didn't think of this before, but this is probably the biggest advantage to the Hubski.com Facebook page. If you post something and a person who likes that post on Facebook, other people might see it. If I'm bored enough I'll go through the news feed on the top right which shows stories like that, would have to guess that other people do too.
I don't check Hubski as often as I check Facebook, mostly because the Hubski user base is small and submissions aren't as frequent. However, I'd be interested in seeing top submissions, meetups, etc. on my FB feed.