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- A “world first” plastic-free supermarket aisle is being unveiled in Amsterdam, prompting calls from campaigners for retailers to roll them out in the UK.
- More than 700 products will be available without plastic packaging in the aisle which is being set up in a new metro-sized pilot store of supermarket chain Ekoplaza in the Dutch city, including meat, rice, sauces, dairy, chocolate, cereals, fruit and vegetables.
- “For decades shoppers have been sold the lie that we can’t live without plastic in food and drink. A plastic-free aisle dispels all that.
- “There is absolutely no logic in wrapping something as fleeting as food in something as indestructible as plastic.