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- Successful projects are the best tool for Kickstarter evangelism–and the more successful, the better. The startup published some statistics yesterday around its two recent million-dollar projects, which closed on February 21 and March 13. Between Order of the Stick, a webcomic, and Double Fine Adventure, a videogame, Kickstarter got 71,343 new users–people who had never backed a project before. And of those new backers, 22 percent have already backed another project. An overfunder in one campaign may be another project’s first backer.