printOh, So Here’s Why Kickstarter Lets Projects Get Overfunded
by thenewgreen
Successful projects are the best tool for Kickstarter evangelism–and the more successful, the better. The startup published some statistics yesterday around its two recent million-dollar projects, which closed on February 21 and March 13. Between Order of the Stick, a webcomic, and Double Fine Adventure, a videogame, Kickstarter got 71,343 new users–people who had never backed a project before. And of those new backers, 22 percent have already backed another project. An overfunder in one campaign may be another project’s first backer.