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comment by Magnnus
Magnnus  ·  3451 days ago  ·  link  ·    ·  parent  ·  post: The social aggregator is a terrible business model.

There's a third option you didn't mention. Offer the core of the website for free, and charge for premium extras. I think this model can work well, but it has to be implemented properly. The site must be fully usable and enjoyable for free. Additionally, charging for anything that users already get for free is a sure way to piss people off.

One example is offering premium users early access to new features. After some time, the rest of the community gets the feature. This ensures that free users don't feel cheated, since they're still getting everything premium users are. In general, you want users to feel like they're getting more for paying, not less for not paying.





Redfugee  ·  3432 days ago  ·  link  ·  

Ah, the freemium model. Many sites tried it, among them Reddit. It seems to be very hard to finance a social aggregation website that way - it not impossible to earn some money that way, like Reddit does with it's 'gold' buying / giving, but it does not bring in enough money to subsidize an entire server farm.

drsweetscience  ·  3431 days ago  ·  link  ·  

Content is key. If reddit had a zynga, where would they be now?

Magnnus  ·  3432 days ago  ·  link  ·  

From my understanding, Reddit's gold buying is what saved their finances. Before Reddit gold, they were in the red.

violinist  ·  3432 days ago  ·  link  ·  

From a statement by one of the fired reddit employees on an AMA this morning, it sounds like gold is a very small percentage of their earnings.

Source: Dacvak's AMA, can be found on archive.org since it was deleted there.

thenewgreen  ·  3451 days ago  ·  link  ·  

    n general, you want users to feel like they're getting more for paying, not less for not paying.
Well said, we've discussed this in the past and that was exactly our take on how it would have to be.