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comment by b_b
b_b  ·  1473 days ago  ·  link  ·    ·  parent  ·  post: Do you wear a watch? Why?

I don't get the ref. I actually like shinola's products. I just happen to loath their shtick.

thenewgreen  ·  1473 days ago  ·  link  ·  

I know nothing of their shtick, I had never seen an advert for them prior to the newspaper ad wasoxygen posted above in the comment. The ref is from the ad on the left of the paper. It's a joke.