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comment by ButterflyEffect
ButterflyEffect  ·  1573 days ago  ·  link  ·    ·  parent  ·  post: Bud and Miller Are Trying to Hijack Craft Beer—and It’s Totally Backfiring

The big thing about Gansett was that when you're partying to bands playing in basements, you want something that is easy to drink. And boy was that an easy to drink bear.

That's some great branding and marketing on their end. Everyone thought I was crazy when I said I'd never seen it in WNY before.

Genesee does a few different beers. Kind of like how FX Matt in Upstate NY brews a lot of Brooklyn products.




humanodon  ·  1573 days ago  ·  link  ·  

I buy it because it's $4.99 for a sixer of 16 oz. cans. I mean, that's cheaper than a 40, per ounce.