I suspect it's all for the karma..... cheap karma, or whatever equivalent of youtube. There is a certain novelty, and it's interesting to see strange and unusual things done to food. Sushi for example is a more simplified form of this same thing, without the wretched excess. Anyhow, have a great thanks giving.
I suspect you're right. "Look at me, I'm creative." My brother-in-law must have green bean casserole. That thing with French's onions and Campbell's cream of mushroom soup. I am not a fan. Salty, greasy, uninspired food. He accidentally used vanilla extract instead of soy sauce. HOLY FUCK IT WAS GOOD I'm all about fucking around with food. I once tried chicken marinated in Orange Crush. It's when you're being wasteful and doing something that clearly demonstrates you don't give a damn about flavor that my hackles raise.