Not really UBER is desperately expanding revenue at any cost, paying $1 for .25C of revenue seems withing their normal operation. There are a lot of infrastructure related problems for bikes as well. Most cities arent designed for them and keeping a bike safe outside is next to impossible. The car-to-go business model wouldn't really work either if a large percentage of cars ended up with slashed tires, cut breaks and submerged in the lake. And they're for profit.
- citation need.
To clarify: Uber has investors that are involved primarily for profit. That Uber is piss-poor at making a profit doesn't seem to have dissuaded them; Toyota just threw a half billion dollars at them despite the fact that their self-driving technology has difficulty discriminating between blown plastic bags and pedestrians. The bike thing is definitely a problem. Bikeshares seem to end up thrown into lakes a lot.- citation need.