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The main advantage I see is that I'll be able to filter posts in larger tags like music. I can now follow #music and filter people whose tastes I don't agree with, without filteringignoring them entirely. Or be able to follow a person but be able to specifically ignore the music they post. Also echo ButterflyEffect's concerns, about tags being needlessly clunky. Maybe require a minimum post volume for a certain tag before this kicks in?