I'm disappointed to say that I switched back to the Goog just last week. DDG has become markedly better. However, it seems that for some searches they are off on a different axis. For my purposes, the two are almost equivalent, but I found myself going back to Google often enough that I eventually made the switch back. I really want DDG be my default, so I am going to try again, but I'll wait a few more months. Next round, I should keep track of which searches sent me from DDG back to Google and send them along to them. It would be interesting to know what component of my affinity towards Google searches is due to their personalization of results. I don't suspect that it is significant, as I haven't noticed much difference when I am not logged in. I wonder if DDG could provide a client-side plugin that had a similar effect, working on the results that they piped to my browser, without sending anything along to them.
I think Google search is still better even without the personalized results. I'm no longer signed in when I search and I have all those tracking blockers installed, so I'm not sure what Google can ascertain about me from an IP address alone. The search is still pretty great, even with the minimal amount of data Google can squeeze out of me. Search is the one product I'm really hoping a competitor can trump Google at. No-one has quite done it yet, but one day…
I dunno, mk. Part of my fear of Google is that it knows everything about me, but it's helpful so I'm still sorta okay with it. That's probably a bad mindset to have, but man, Google Now has saved my ass in terms of transportation help, soccer scores, and the best places to eat in my vicinity so many times. Still didn't make the first time it guessed where I work any less creepy, though. The same might be said of personalization results as well, haha.It would be interesting to know what component of my affinity towards Google searches is due to their personalization of results. I don't suspect that it is significant...