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kleinbl00  ·  4401 days ago  ·  link  ·    ·  parent  ·  post: Don't Watch "LOL" and don't let your children ever watch it. I'm serious.

A guess:

Rom coms can't be "event" movies. They aren't "must sees." Now that the average movie release, with P&A, costs $100m, there isn't any way to get people to go out to see a movie that isn't a "must see."

You can make a $150m sci fi epic that everybody has to go see. You just can't make a $150m romcom.

Something I've been dealing with personally is the propagation of tiny little movies that just go directly to Netflix. I think we'll see more of that as the studio system continues to lock out anything that isn't a nine-figure pre-existing property. It'll be a while, though; it's really tough to make a decent movie for under $300k of a quality that will be accepted by the average audience.