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I can understand that most, "people," don't but it's shocking that institutional investors do not. Isn't it their job to do due-diligence on such things? (that sentence mostly exists so I could write due-do.) It's like if Gold and Lithium were both traded as a commodity and tracked together, simply as a store of value and institutional investors failed to recognize that lithium was also being used for battery production and had actual growing utility.