a thoughtful web.
Good ideas and conversation. No ads, no tracking.   Login or Take a Tour!
comment
kleinbl00  ·  1838 days ago  ·  link  ·    ·  parent  ·  post: The Economics of 24/7 Lo-Fi Hip-Hop YouTube Livestreams

I honestly believe the calculation went like this:

"How many CDs did people buy per year before MP3 was invented?"

"About 700 million."

"So, like, three each?"

"More or less."

"At like sixteen bucks a pop."

"I know, right?"

"That's 48 bucks a year. So... we license everything they would have gotten off of Napster and charge 'em $4 a month. They're legal, we take 80 percent of it and the artists and labels take whatever we give them because something is better than nothing."

"Make it $4.99 it sounds rounder. And we'll double it when they graduate."