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b_b · 3519 days ago · link · · parent · post: If the deal is successful, the merged company would produce one third of the world's "beer."
It's also a lot easier to drink 10 Budweisers than 10 expensive, high alcohol, overly flavored whatevers.
On a side note, I think that most craft choices also should be called "beer" these days. When you give me something that tastes like nothing but hops, that's not a good alternative to Miller/Bud. It's just pricier, and helps to inflate your sense of smug.