I think Facebook stands to profit more from what they did than what Meyer suggests, so they will never make the kind of change he advocates. When you are the product, you can expect to be delivered intact most of the time -- your one guarantee is that they will try not to do anything that would make too many people leave. As inconvenient as it is these days, I don't use Facebook anymore; I'm holding out for a solution where my identity is not the property of a monopolistic corporation, something in the direction of diaspora (but ideally, farther). It won't be long; a single corporation could never evolve fast enough to survive in the social networking space. The Facebook of today is the MySpace of tomorrow, until we grow beyond all walled gardens and own our own online faces.