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insomniasexx · 3937 days ago · link · · parent · post: The coolest thing I've ever seen: Google Maps Lets You Catch Pokemon on Your Smartphone
This is by far one of the smartest marketing campaigns I've seen in a while - and it doesn't even seem like marketing. Which only makes it smarter. Problem: Apple released their own maps - now people don't have Google Maps on their iPhones. Solution: April Fools prank that requires people to install Google Maps to play. Fucking. Brilliant.