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I feel like it implies that all Detroit is is a ghetto. I've lived in Detroit or in the Metro Detroit area all my life, and I get mad when the conversation can only come back to "Lel Detroit is a warzone." I thought that was what you were doing. Besides, the ad says "This is how you stuff a stocking in Detroit." I didn't (and don't) see how that even goes into exploitation of the poor when all it does is mention Detroit. Then later you mentioned "Ghetto chic," and I lost sight of things for a bit. The answer to your question might just be that I don't see where poverty comes into it.