a thoughtful web.
Share good ideas and conversation.   Login or Take a Tour!
comment by flagamuffin
flagamuffin  ·  1495 days ago  ·  link  ·    ·  parent  ·  post: The Story of the Black Band-Aid

I mean, it's all a bit ridiculous. But marketing them as "flesh-colored" is blatantly dumb.

jadedog  ·  1495 days ago  ·  link  ·  

It's bad marketing all the way around though. Flesh tone is so very variable. The original band-aids didn't exactly match too many people's skin tone, so marketing it as flesh colored doesn't make sense.

But I doubt that the black band-aids matched everyone's skin tone either, even with all the different variations, so calling them flesh colored isn't a very good marketing device either.