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kleinbl00  ·  2128 days ago  ·  link  ·    ·  parent  ·  post: When Did TV Watching Peak?

Alexis Madrigal is a dishonest doofus.

TV peaked more than a decade ago. Those of us whose livelihoods depend on viewership can cite chapter and verse. 9 million people watched the last Game of Thrones finale. 350 million people worldwide tuned in to see who shot JR.

More than that, every network has been pursuing a second screen strategy for a decade. They know you're doing something else. If they can monitize that, they win. Used to be getting you to vote for who wins American Idol. Now it means getting you to partly pay attention to Stranger Things while filing TPS reports.

My big show? Viewership is down every year. Yet percentage of the demo is up every year. TV is so totally peaked it's not even funny...

... Even though kids in my jewelry class will sit there watching Arrested Development while filing silver.