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Yeah, but this happens every four years, only to have no one give a shit come late July. Been happening since at least 1994, but I only say that because it's the earliest one I paid attention to; it probably wasn't the first. People were pissing themselves in '02 when the US made the quarters; there were all sorts of press uprisings in '06 when the US lost to Italy in a game that looked rigged even by FIFA's loose standards; and the whole country was glued to the US-Ghana match in '10. Not sure why 'this time is different.' Probably because this time is always different in everything we think about.