Everybody has already picked their "content", so to speak. They've picked the blogs they want to read, the music they want to listen to, their favorite film producer, etc. etc. There's no point in trying to puncture that bubble, and even thinking that is paralyzing.
I'm always looking for good content. I think that the best content sources are only temporarily interesting by their nature.
Because the people who make really fucking good content do so by imparting a bit of themselves into it. Which means that their content evolves and changes as they do. Just because I like what somebody is able to produce at this present moment isn't any indication that I'll like their new shit.