This almost reminds me of the tulpa community. Group of people who try to create these voices in their head. Lots of cultural influence there. seems more like heavy amounts of imagination to me, but here it is. www.reddit.com/r/tulpas
Ok that is straight up 'stare into the void' stuff. I'm a 4chan vet, and I've seensomeshit.jpg. But that is terrifying. That's straight up encouragement of the development of alternate personalities, and I can see how this shit could lead someone to a psychotic episode/break.
Yeah, honestly I think it's mostly a community of "talk big, do little". Look around for a while and it seems that people are more keen on saying "i'm trying this" than "i have this accomplished" It's only the ones that come in crazy that keep that way.
Sounds awfully like that "headmates" crap that Tumblr is the shitting ground of. For fear of getting sucked into the crazy click if you have nothing else better do to * EDIT: THE TULPAS THING! Not this post. This post actually seems quite interesting.