This was published about a year ago but it recently popped up again in my social media and I thought I'd share.
I've been working in a backcountry education position for the past couple of summers, and this type of thing pops up frequently in my conversations with my peers. We are driven by stoke but also by place-attachment. In our jobs, we constantly preach "conservation, recreation, education!", but does it work? Does the crazy stoke-driven shit that we pull in our free time overpower our place-attachment? I really want to believe that our tiny seasonal staff has convinced at least some of the thousands of visitors that pass though our facilities to see conservation and recreation from this place-attachment lens, but I worry that stoke continues to overpower. Scary thoughts for a scary future.