So using personalized selection for each asset means handling a peak of over 20 million requests per second with low latency. Such a system must be robust: failing to properly render the artwork in our UI brings a significantly degrades the experience.

Like the way Netflix sits there like a lump of shit for seven seconds figuring out how to show me what I've been watching.

This is Netflix in a nutshell: make their appallingly limited selection of decent programming more appealing through endless framefucking of the advertising rather than making better content.