“This isn’t a step backward for Scion; it’s a leap forward for Toyota. Scion has allowed us to fast track ideas that would have been challenging to test through the Toyota network,” said Jim Lentz, CEO of Toyota Motor North America. “We could not have achieved the success we have had without the incredible support of Scion’s customers, dealers and team members, so supporting them throughout this transition process will be one of our top priorities.”


WanderingEng:

    “This isn’t a step backward for Scion; it’s a leap forward for Toyota."

I actually believe that bit of corporate spin. This doesn't feel like a Pontiac or Oldsmobile type killing. But maybe that's because I like Scion but don't like Pontiac or Oldsmobile.

I am surprised by the death of the tC, though. I thought it was a solid, lower cost sportier car.


posted by user-inactivated: 964 days ago