If it'd been the sacrifice of Miley Cyrus or Justin Bieber, that we are invited to anticipate daily, we could delight in the Faustian justice of the righteous dispatch of a fast-living, sequin-spattered denizen of eMpTyV. We are tacitly instructed to await their demise with necrophilic sanctimony. When the end comes, they screech on Fox and TMZ, it will be deserved. The Mail provokes indignation, luridly baiting us with the sidebar that scrolls from the headline down to hell.
Another thought -- if the people on reddit think Brand's style is too verbose, "masturbatory," etc ... I'd like to see them try to read almost any serious literature of the 20th century save Hemingway.