Wow - when you look at the five-star Amazon reviews compared to the one-star and two-star ones, the quality of reviewer writing/intelligence is just staggering!

That said, the former probably represent a larger total audience if you don't mind writing with the LCD in mind.

http://www.amazon.com/Palo-Alto-Stories-James-Franco-ebook/product-reviews/B003V1WUKS/ref=cm_cr_dp_see_all_btm?ie=UTF8&showViewpoints=1&sortBy=bySubmissionDateDescending