While there are certainly racist voters for Trump, and while the Trump ticket has done little to discourage racism, I'm pretty firmly of the opinion that "Trump voters" are working class men and women who listen to bombast and don't hear rhetoric. They're the people who want to hear solutions, not the ones who want to know why simple solutions don't work. More than that, they're the ones who grew up under the Fairness Doctrine and don't understand that Fox News has no more responsibility to the truth than the National Enquirer does.
My heart bleeds for them. It's the system of political warfare that has created their environment and they're just swimming in it. But I don't know how to make things better for them without denying them that which they want so deeply.