khaaan says Advertising is rotting you mind and destroying your soul. It is fouled pollution of the worst kind
and yes, we must look at advertising with a deep cynicism, but at the same time these things also jump out at me. As I mentioned here following the superbowl. The cross-dressing macho men in the Doritos commercial, the Calvin Klein ad you linked, and the supermodel-nerd kiss from GoDaddy seem to imply a new direction for men in America.
While advertisers just want to sell products, they ARE changing their message. I began to see mixed race couples on cell phone commercials a few years back, black women bank managers selling bank services, long before Condaleeza Rice, and so on. These ads would not be out there if there wasn't a receptive audience. Sometimes the media reflects a trend, sometimes the media creates a trend. I'd like to hear from any of the cynics here. I could be wrong.