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kleinbl00  ·  128 days ago  ·  link  ·    ·  parent  ·  post: Luxury Hand-Me-Downs Are Now Worth Billions of Dollars

    Rolex is an exception. In late 2022, the Swiss watchmaker launched a certified preowned watch program that is turning out to be a savvy business move. Early signs are that shoppers are willing to pay extra for used watches that have been verified by Rolex.

    A Rolex 126500 Daytona timepiece costs $15,100 to buy new. As the model is scarce, an unauthorized dealer can sell a used one for $32,300 according to WatchCharts estimates. However, a used Daytona sold through the Rolex certified initiative can fetch $37,000 or more.

Blockchain could soon make it impossible to sell a stolen Rolex

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