That's like saying my daughter failed to capitalize on flying by leaping into the air and flapping her arms. Anonymity will never make anyone any money because it brings out the worst in people. And I'll go against the grain by saying that local apps won't, either. NextDoor requires real names, sends you a postcard to verify you live where you live, and on and on and on. NextDoor is good for: - putting up ads for shit you're too lazy to craigslist and expecting someone to bite - freaking out about Mexicans you saw parked in front of your house that are obviously part of a theft ring - griping about that tax levy that passed overwhelmingly - complaining about how your neighbor's dogs bark loudly or cat howls at night By the time I'd bailed, there was one semi-useful thread about where to find good Mexican. It had 130 comments. Five restaurants were discussed. They failed to capitalize on the very thing the app got popular for: anonymity.