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ooli  ·  2850 days ago  ·  link  ·    ·  parent  ·  post: Reddit may have hit upon a way to earn money without their users ever knowing

You're mixing your provider here: Users provide excellent contents, plus selection to reddit. If reddit die, the next site getting the user base will be as good as them, because all the value is in the user-base. As it is for Myspace, pardon me... facebook.