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- Why a new site?
We wanted to create a fresh, new online face for Virgin America that better reflects the design-driven, tech-forward experience guests find onboard our planes. The responsive design-based site will offer a faster, smoother and more intuitive booking experience – whether guests are visiting virginamerica.com from a laptop, a tablet or a smartphone.
What is responsive design? It is 2014 and people want to access the web from any device – and any location. Our new site detects your screen size and orientation and automatically delivers a view that fits your device – no adjustments required on your end. The end result is a faster, more streamlined booking experience and an easier way to manage your travel plans – no matter where you may happen to be.
Considering how absolutely terrible my flight booking experiences have been in the past (though I don't have all that many of them to draw from) this seems to be a pretty nice redesign. Also check out the popups when you select a city on their actual site