Indeed. Which is why they give themselves a two sentence out with . . .

Some of the money that #TeamTrees garners will go toward maintaining the trees planted. “We’re just not planting and walking away,” Arbor Day Foundation director of public relations Danny Cohn tells The Verge. The foundation has a vetting process requiring that the partners they work with to plant the trees have a plan to help them thrive.

It's probably pretty important to discuss some of the potential problems that can result from poor planning and execution though, if partially to illustrate that planting trees =/= easy and automatic world saving, as well as to illustrate the importance of collaboration. This stuff isn't easy, and when we expect it to be, that's when really bad mistakes can happen.

I gotta say though, this whole $1 = 1 tree deal has been floating in my head ever since I learned about this friday night. Charity wise, it feels like a huge bang for the buck. I bought myself some dinner last night and thought "man, this sandwich is worth eight trees right now."

They're about three days in, have about sixty to go, and they're already sitting on almost 4.5 million trees as I right this. At this rate, they'll easily hit their goal. I wonder what happens if they well surpass it.