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comment by OftenBen
OftenBen  ·  2254 days ago  ·  link  ·    ·  parent  ·  post: Hey Microsoft, Stop Installing Apps On My PC Without Asking

What's the steel-man argument in favor of location-locked content in this day and age?





user-inactivated  ·  2254 days ago  ·  link  ·  

Company Stock price and investor ROI.

OftenBen  ·  2254 days ago  ·  link  ·  

C.R.E.A.M.

Got it.

I just have a hard time believing that they are actually making money with that plan. Why not make it available to the whole globe? Why not attract a larger audience to then get a percentage from?

user-inactivated  ·  2254 days ago  ·  link  ·  

Doesn't part of the whole concept of location locking, like region locks on DVDs, have to do partly because of controlling prices (for example, a DVD might cost $2 in Thailand and Vietnam but $15 in the US) and also because different companies have different distribution rights for different regions?

kleinbl00  ·  2254 days ago  ·  link  ·  

Higher revenue for advertising. Location-based allows for regional targeting and regional targeting is everything.

If you want to know why Facebook is worth so much, it's because it allows advertisers to seek out women from 18 to 20 within a 2-mile radius that have liked content related to flowers in the past 3 weeks.