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kleinbl00 · 2424 days ago · link · · parent · post: Google Will Help Publishers Prepare for a Chrome Ad Blocker Coming Next Year
Thing of it is, if your news isn't in an app wrapper by now, you're already dead. NYT. WaPo. Chicago Tribune. LA Times. Albuquerque Journal. Yeah, it's a line not yet crossed but if you're still out on the field instead of in the silo you already missed the harvest. The Do-Not-Call list had a seismic effect on telemarketers but nobody cared that much because everyone hated them. Unconstitutional? mos def. But it still happened and nobody mourned. Banner ads are gonna be the same way. How do marketers feel? If they had any faith in CPM they wouldn't have thrown all their efforts into viral advertising.