Which Web sites get the most traffic? According to the ranking service Alexa, the top three sites in the United States, as of this writing, are Google, YouTube, and Facebook. (Porn, somewhat hearteningly, doesn’t crack the top ten.) The rankings don’t reflect everything—the dark Web, the nouveau-riche recluses harvesting bitcoin—but, for the most part, people online go where you’d expect them to go. The only truly surprising entry, in fourth place, is Reddit, whose astronomical popularity seems at odds with the fact that many Americans have only vaguely heard of the site and have no real understanding of what it is. A link aggregator? A microblogging platform? A social network?

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Key take away:

A small number of communities initiate most conflicts, with 1% of communities initiating 74% of all conflicts. The image above shows a 2-dimensional map of the various Reddit communities. The red nodes/communities in this map initiate a large amount of conflict, and we can see that these conflict intiating nodes are rare and clustered together in certain social regions. These communities attack other communities that are similar in topic but different in point of view.

posted 2235 days ago