You've probably heard the buzz about "raw water," the hottest new drink in Silicon Valley. It promises benefits like "natural probiotics" and "beauty minerals" like silica—and as we just discovered, it's a total rip-off.

"Natural Probiotics" is spelled incorrectly. They meant to write Cholera. Water is full of stuff that used to kill people by the thousands. Millions even. There is a legitimate reason why we in the industrial world spend hundreds of millions of dollars on water purification and testing.


Spring water is delicious and worth every penny depending on circumstances.. If you live near a spring, it is free. If you do not, you have to pay for it. Just like oranges, avocados or anything else. If you like avocado toast and want to take a nice selfie for FB or IG, then it might be worth $100 for you.

Personally, I enjoy a litre of chilled tap water a day. Unless I am near a spring. Or Flint, Mich.

In Ontario, water bottlers pay $503.71 for every million litres of groundwater they take. The labels alone probably cost more. Ridiculous profit margin when there is a completely safe tap system that is already being publicly maintained.

p.s. One of my pet peeves is when wait staff try to poor shame me into upgrading to bottled or sparkling water as opposed to mere "tap water". If I feel that I sometimes ask if their taps are dirty, because I do not want to eat here if your taps are dirty.

posted by francopoli: 226 days ago