How can such a small matter as breast-feeding provoke such a dramatic response?
I'm not sure if you're being facetious or you don't actually know.
Nursing has been the cornerstone of healthcare in the developing world for the past 40 years; the trend towards formula in the developed world was reversed because of the lack of bonding, immunological transference and nutrition but not before formula had become a huge business. When that trend met the developing world it also exacerbated water quality problems and labor force issues - nursing is a pain in the ass when you're trying to make a hard-labor living but mixing the Nestle formula with river water might not give your kid cholera so take those free samples. But then the samples aren't free and you can't afford it so you start cutting it 2, 3 to 1 and before you know it, you're killing a million babies a year.
The controversy over baby formula is not on par with the controversy over the chadoor. From a public health standpoint, it's as if the US wanted to remove reference to cigarettes being unhealthy.