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kleinbl00  ·  2491 days ago  ·  link  ·    ·  parent  ·  post: Facebook Changes Its Mission With Announcement About Groups

"use" is such a slippery term. You'll notice that the study you found cuts off at 18; they ran the numbers in 2015 but "use" counts as "I've logged into it in the past two weeks.

Young adults have Facebook the same reason you have LinkedIn - that's where grownups expect to find you. College recruiters look at your Facebook. Employers look at your Facebook. Your friends look at Instagram and Snapchat, so Instagram and Snapchat are where your engagement is.